March Madness reaches best TV ratings in 30 years ahead of Final Four

[p]CBS Sports and TNT set a record average of 10.3 million viewers throughout the tournament up to the Elite 8 this past weekend - the most since 1993. [/p][p]The Elite 8 matchup between [a href="https://www.flashscore.ca/team/connecticut-huskies/8rqVf3Tj/"]UConn[/a] and [a href="https://www.flashscore.ca/team/duke-blue-devils/URtEEZYf/"]Duke[/a] reached just under 19 million viewers at peak, with an average of 13.4 million viewers. [/p][embed guid="17caff53-e2e8-4ae7-9b37-fdc3afa536e7" url="https://www.youtube.com/watch?v=vHOJ4Gsk7oE&t=2s" social-type="youtube" /][p]Duke vs. [a href="https://www.flashscore.ca/team/st-john-s-red-storm/Qak2iShE/"]St. John's[/a] and [a href="https://www.flashscore.ca/team/michigan-wolverines/b30DAlio/"]Michigan[/a] vs. [a href="https://www.flashscore.ca/team/alabama-crimson-tide/h8I8INuS/"]Alabama[/a] averaged 14.2 million during the Sweet 16, with every game in the Elite 8 averaging a higher viewership than last year. Now, the tournament is down to its Final Four. [/p][p](2) UConn will take on (3) [a href="https://www.flashscore.ca/team/illinois-fighting-illini/UXswRQed/"]Illinois[/a] on April 4th at 6:09 p.m. Eastern time, with (1) Michigan vs. (1) [a href="https://www.flashscore.ca/team/arizona-wildcats/f5QbXMfL/"]Arizona[/a] right after that at 8:49 p.m. [/p][p]Michigan dominated [a href="https://www.flashscore.ca/team/tennessee-volunteers/8IahX5mh/"]Tennessee[/a] 95-62, making them the only team to score at least 90 points in each of their tournament games. Meanwhile, Arizona, coming off a 79-64 win over [a href="https://www.flashscore.ca/team/purdue-boilermakers/AXMnGaZ4/"]Purdue[/a], clinched their first Final Four in 25 years.[/p][p]Meanwhile, UConn is coming off one of the greatest comebacks in tournament history to take down Duke, as they now face an Illinois team who are coming off a dominant 71-59 win over [a href="https://www.flashscore.ca/team/iowa-hawkeyes/0jaJnnmS/"]Iowa[/a], as it's now their first Final Four appearance in 21 years.[/p][embed guid="8b92cd6a-03e7-4f97-bd74-7fcbb28b673b" url="https://x.com/MM_MBB_TV/status/2036549837743641034?s=20" social-type="twitter" /]